Create the campaign page
Start with the page editor, templates, or AI-assisted creation tools to build a landing page or website.
Landing page and conversion platform
Leadpages
SoftwareBuild landing pages. Test what happens next.
Leadpages is a page-building and conversion platform for creating landing pages and websites, collecting leads, running tests, and reviewing visitor behavior and campaign results.
SoftwareProducts
Browse Leadpages products.
Campaign path
Move from an idea to a measurable page.
Leadpages connects page creation, lead collection, testing, and performance review in one campaign workflow.
Capture and route leads
Use forms and integrations to collect lead information and pass it into the rest of a marketing workflow.
Compare page variations
Run A/B tests and use personalization tools to compare different page experiences.
Review behavior and results
Use available analytics, heatmaps, and conversion tracking to review how published pages are performing.
The conversion workspace
Build, capture, test, and understand.
Leadpages groups its tools around the lifecycle of a campaign page, from the first build through lead collection and performance review.
Pages and sites
Build landing pages and websites using the visual editor, templates, and AI-assisted creation tools.
- Landing page builder
- Websites and templates
- Brand kits and domains
Forms and connections
Collect lead information and connect integrations so page responses can enter the wider campaign workflow.
- Form collection
- Popups and alert bars
- Integrations and API
Testing and personalization
Compare page experiences and use available routing or personalization tools to refine a published campaign.
- A/B testing
- Smart Traffic
- Dynamic text and personalization
Analytics and visitor signals
Review available campaign reporting and behavioral signals while meeting applicable notice, consent, and privacy requirements.
- Campaign analytics
- Heatmaps
- Visitor and conversion insights